My Markdown & Promo Playbook


Everything I've Learned About Markdowns & Promos From A Decade+ In The Fashion Industry We’re a few weeks out from Black Friday/Cyber Monday–a perfect time for me to share what I’ve learned about markdowns and promotions from more than a decade in the fashion industry. Keep these frameworks and tactics in mind as you plan next year’s promo calendar and inventory buy. The Purpose Of Discounts The purpose of running discounts and promotions is to motivate consumers to do something they would...

Read this post with a premium subscription

This post is only available to premium subscribers.

Join today to get access to all posts.

Subscribe
Already a subscriber?