My Lifecycle Marketing Playbook For Fashion Brands


Maximize Customer Lifetime Value With My Lifecycle Marketing Playbook Now that we know how the fashion customer behaves, I’m going to share some campaigns and strategies I use to transform that information into cold hard cash. Strategic Merchandising Put your best selling products in your most expensive acquisition channels (Meta, Google, other places you access qualified in-market audiences). Develop a process for identifying new best sellers early and improving your hit rate. This process...

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