Influencer Marketing: Real vs Hype


Read My Influencer Playbook Before You Pay That Fashion Girlie $10K For An IG Story Influencer marketing is a hot topic in the DTC community, but does that advice apply to fashion? What do you think? If it did, would I be writing this newsletter? I’m going to share everything you need to know to develop an effective influencer strategy for your fashion brand, no matter your stage of growth. Influencer & Affiliate Marketing 101 The mechanics of affiliate marketing: you incentivize people to...

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